Vintage fashion dealer Johnny Valencia’s Instagram account @Pechuga_Vintage is loaded with covetable items. There’s a pair of John Galliano–era hot pink Dior sunglasses with an implanted visor; the trippy Jean Paul Gaultier cyber polka dot jumpsuit that Naomi Campbell wore on the Fall 1995 runway; the famous micro Chanel double-C logo bikini with cups the size of half-dollars from Spring 1996. But perhaps what Valencia is best known for is his offering of corsets.
Meet the fashion obsessive behind Pechuga Vintage – the go-to store for the best archive Gucci, Chanel, Margiela, and more
Salvadoran-born Johnny Valencia is the proprietor of Pechuga Vintage, an artfully curated high-end vintage store based in LA to shop “for when you are ready to show up to the family Asado (or Parilla) feeling like Selena and Marie Antoinette’s baby.” Valencia, profiled during our May 2021 re-launch, knows and loves talking archival fashions, from the year a piece was made to the collection it’s from to the masterful construction of a particular garment. We coined the term Tejano Versailles to describe his unique eye for vintage and creative direction.
SELF-diagnosed as addicted to vintage fashion, Johnny Valencia acknowledges his extraordinary shopping habits. Nevertheless, what may be a hindrance to others has become a business model for Valencia – Pechuga Vintage.
Researching with a ferocious passion, buying with impressive speed and sharing his finds with intelligent care, Valencia brings fashion joy not only to his loyal followers but to his many A-list clients as well.
VIVA New Zealand - "How Johnny Valencia of Pechuga Vintage Is Redefining the Power of Pre-Loved Luxury for Today."